Marketing Plan

1. Action Sales Group will contact in the first 30 days…our buyer leads, 600 + person center of influence and past clients for their referrals and prospective buyers.

2. Highlight your home on the #1 consumer used real estate website, Realtor.com, in order to maximize web traffic and lead generation. This includes special reports, additional photos and the ability to capture buyer leads.

3. Team members collectively prospect 15 hours per day looking for potential buyers. We talk to neighbors, renters, other top agents and lenders working with new buyers.

4. Spotlight your home on the local Multiple Listing Service by promoting the premium sales commission we offer to cooperating brokers.

5. Establish a proper pricing strategy for your home’s market and your financial objectives.

6. Promote your home face to face within the Realty Executives franchise.

7. E-mail and/or fax and personally call on the top 20 agents in the marketplace for this price

and area for their potential buyers.

8. Install a professional sign for additional exposure and a call capture system to capture buyer information.

9. Arrange a team tour of your home to have a team discussion regarding strategy and

additional ideas.

10. Regularly update you as to any changes in the marketplace.

11. Follow-up on the appointments we set with cooperating brokers…for feedback and response.

13. Consult you regarding reasonable but important changes you can make in your property to

reduce market resistance and insure maximum appeal.

14. Financially qualify prospective buyers.

15. Represent you on all offer presentations…to assure you’re negotiating the best possible price

and terms.

16. Our highly trained support team will handle all the follow-up upon a contract being accepted …all mortgage, title and other closing procedures.

17. A team representative will accompany you at the closing to assure document accuracy, handle

any last minute concerns, and deliver your proceeds check.

Where We Advertise On the Internet

Realty Executives Integrity
13005 W. Bluemound Rd. • Brookfield, WI 53005
Phone: (262)439-7000 • Fax: (262)439-7011